
MASTERING PEOPLE LEADERSHIP:
Mastering Leadership Storytelling
Shape culture. Inspire action. Create clarity.
This session helps leaders turn communication into impact by using narrative to motivate, align, and clarify. Participants learn how to craft compelling stories that connect emotionally, drive change, and reinforce culture—especially in times of ambiguity or growth.
Key Takeaways:
Structure stories that influence thinking and behavior
Use storytelling to clarify purpose, goals, and change
Build emotional connection across diverse audiences
Scientific Tools Included:
Story Spine Framework – A simple, effective narrative arc for business communication
Story Archetypes (e.g., Hero’s Journey) – Universal patterns that resonate and inspire
Strategic Narrative Framework – Connects organizational goals to personal meaning
“Made to Stick” SUCCESs Principles – Ensures key messages are simple, emotional, and memorable

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Let’s design a workshop tailored to your team’s real-world challenges.